For a couple of weeks, I was angry. At the wrong person, about the wrong topic. The topic: Product Discovery, Continuous Product Discovery, however you want to call it. My frustration came from the hype surrounding the concept, promising a silver bullet for instant innovation success, growth, and general well-being. But having been through this […]
Looking at the development of the average life expectancy of S&P enterprises, it is evident that even large enterprises (considered stable) nowadays have a drastically reduced life span. This is the result of an ever-increasing evolutionary pressure, being caused by several factors, among them: the increased connectedness in the economic and knowledge world, the resulting […]
überproduct was übertraveling to NYC and Jersey City to attend the überconference Lean UX NYC 2014 – the only possible über-ommission being that we didn’t use uber for transport. It has to be said that this is the best experience of a conference we had in a long long time. It can only be compared […]
In „How many interviews until validation“ we mentioned that no single type of interview is appropriate for all situations. We stated that the research we are doing is more open in the very beginning of a company, product, or bigger feature and will need to be closed and concrete towards the end. We classified the […]
Customer interviews play an important role in what we’re doing. If you know how to recruit interview partners for your purpose, it is one good and simple way to get customer knowledge without turning everything upside down right away. It needs to be said, though, that interviews are not interviews and can serve quite a […]
A good waiter serves when you need him, but stays in the background at all other times. A good waiter has a clearly defined task that he fulfills in a seemingly effortless way – no matter who is the guest. A good waiter serves all guests and their wishes equally good, no matter how diverse […]
Currently it is one of the hippest hypes to recruit some UX guys and build up a UX department, all the way with its own lab and all. And really, UX and design have proven their deep value contribution. Nice collateral benefits are good looks and usability. Examples of companies who look sharp, do the […]
2013 is history. überproduct’s blog is live for 6 months by now and we have compiled more than 12.000 words in our posts. It’s about time to prepare a quick overview before we continue writing in 2014: Innovation comes in different qualities and sizes. The Ten Types of Innovation Model helps to question one’s own […]
Hello World, überproduct is here to be! überproduct, that’s Christian and Markus, well … there’s more. There’s a whole network of people around us on top. People, we’ve worked with well, successful and with fun in other situations and contexts and with whom we like to continue working. People who are close and important to […]